Hey there, Happy New Year, Reader! I know I don’t usually send out emails like this, but I felt it was important to share a bit of my journey with you. As an entrepreneur who took the leap to create an online business during the pandemic, it’s been quite a ride. I started this adventure not really knowing what I was doing or where I was headed, and 2024 has brought a whirlwind of emotions. This past year has been challenging—I found myself anxious about the future and worried about our team’s...
6 months ago • 1 min read
Hi Reader, It's Christy again, and I just wanted to drop by and give a simple ✨thank you✨ for everything you do! I'm pretty sure, like me, you've probably been sooo relentlessly busy, too—too busy, in fact, in doing everything and giving all your best to empower others with what you do. Of course, nobody's complaining, but it is also undeniable that sometimes, everything just feels overwhelming, too. If you know me, you'd know how I'm on this constant quest to embrace ease in every aspect,...
over 1 year ago • 1 min read
Embrace Ease Fridays Hi Reader, This week, I want to talk about something that resonates deeply with me, both as a CEO and a mom: balance. We all juggle a million things, and in this business, the pursuit of efficiency is constant and continuous. Lately, the conversation around Artificial Intelligence (AI) has been fascinating. It's undeniably changing the business landscape, automating our tasks and streamlining a lot of processes. As a busy leader + momma, who wouldn't embrace tools that...
over 1 year ago • 3 min read
Embrace Ease Fridays Hi Reader, To be completely honest, I wondered if the role of a leader was truly meant for me. I didn't know I would be able to do it, let alone wing it. lol But one of the biggest blessings of the digital marketing industry is being able to partner with diverse, amazing leaders in various fields of expertise. That, and my decade-long experience ultimately gave me the courage to realize this lightbulb moment: that OMG, yes— You can definitely build your own brand of...
over 1 year ago • 3 min read
Embrace Ease Fridays Hi Reader, This was the first look of our website back in 2020: I'm blown away by how our team has transformed since then, always striving to grow, evolve, and improve. And hey, we just launched our completely revamped website! This latest iteration—the fourth iteration, to be exact—took a full year to complete. Yes, an entire year—because client work always comes first! 💯👍 Our creative and tech teams, bless them, had to put this project on the backburner for a...
over 1 year ago • 3 min read
Embrace Ease Fridays Hi Reader, Look what I found in some of the notes that I made ~10 years ago LOL— ✨ College girl Christy ✨ Baby me had no idea that she'd be moving to a bigger city at the age of 18. Anxious, confused, homesick baby me had to go out of her comfort zone...She knew she had to grow up fast. So she went far away not to study, but to make her own living so she could finally help out with the bills... and most importantly, in doing so, she can have her mom back home. In my call...
over 1 year ago • 4 min read
Embrace Ease Fridays Hi Reader, Early this week, I almost broke down. Full emphasis on the word 'almost', yes. Because, before I could go and unleash another ugly cry to my husband Vince, my unbothered better half (yes, Vince) said, "Oops, not worth it. There's always a way." I'm sure one way or another, you've been through the same exact thing: not sure how you can duplicate yourself! lol It's frustrating how there always seems so much to do but too little time and not enough you... It's...
over 1 year ago • 5 min read
Embrace Ease Fridays Hi Reader, I don't think I'd be here today if it weren't for someone's help. It's true. In fact, only two years into being married, my husband Vince and I almost split up. Why? Because we didn't think—not in the slightest bit—that we needed help. That's right. While other couples mark their first few months of wedded bliss as the honeymoon phase, for us, it was the complete opposite. As first-time parents who also happened to be babies ourselves in this business, we had...
over 1 year ago • 5 min read
Embrace Ease Fridays Hey there, Almost a month down, and the fire to make this YOUR year is burning just as bright, right? I can feel it! From both personal and professional experience, it's one thing to choose which goals you want to achieve, but it's an entirely different story about how we make sure we'll be able to tick those goals off our checklist! So, how do we make sure we are indeed propelled closer to those goals? Where do we start? How do we snag the treasure that's truly ours?...
over 1 year ago • 2 min read